Our story
It’s pronounced /naʊ/ /hir/ Spa — “Now Here” Spa.
At first glance, it may read as "nowhere." But look again — what a difference a little space makes. "Inner peace is nowhere" becomes "Inner peace is now here." That shift in perspective is exactly what we’re all about.
At nowhere Spa, we believe that true happiness lies not in the distant future or the forgotten past, but right here, in this very moment. Our name is a gentle reminder to pause, breathe, and return to the here and now — where peace quietly awaits.
Our logo, inspired by the symbol of Mindfulness, captures this essence. The vertical lines echo time — past and future. The horizontal, space — infinite and all-encompassing. At the center: you. Still. Present. Whole.
We invite you to immerse in sublime, slow, soul-soothing treatments drawn from Asian, Western, and holistic traditions. Each experience is crafted to nourish, heal, and restore — not in a rush, but in rhythm with your breath. Because healing, like presence, can’t be hurried.
Our history
nowhere Spa was born from a simple but enduring belief: that traditional healing — through ceremonies, plant- and mineral-based remedies, energetic therapies, and ancient massage techniques — remains one of the most powerful ways to restore both body and mind.
Our journey began in 2017, when we launched our very first spa under the name "The Touch Spa", nestled within the Hanoi Brilliant Hotel at 44 Hàng Trống Street. From the outset, our mission wasn’t to chase trends or marketing hype — but to serve guests with sincerity and excellence. We chose to invest in what matters most: refining our service, perfecting every detail, building strong internal processes, and nurturing our team through continuous training and development.
Nearly a decade of hands-on experience consulting and operating boutique hotel spas shaped our perspective — and deepened our sense of purpose. In 2024, we opened our first independent spa: a more defined, elevated, and professional expression of who we are. This marked a new chapter — bolder in identity, yet deeply rooted in authenticity, aiming to offer guests truly original, refined, and soul-stirring experiences.
We are proud to unveil a new logo, a fresh visual language, and a renewed commitment to what we stand for — while carrying forward our rich heritage.
Our Core Values
🔸 Responsibility
nowhere Spa proudly stands alongside local farmers, championing the sustainable development of raw materials. We believe in the power of Vietnamese products — and in sharing their beauty with the world.
🔸 Handcraft
Every element at nowhere Spa — from our custom-made massage beds to handcrafted wooden bathtubs — reflects the passion and precision of Vietnamese artisans. With continuous creativity and research, we seek to shape treatments that are both authentic and one-of-a-kind.
🔸 Caring for Our Team
We believe that customer satisfaction is directly proportional to employee happiness. At nowhere Spa, we honor individuality, nurture joy, and create a working environment where every team member is seen, respected, and fulfilled.
🔸 Inspiration
Our rituals are deeply inspired by Vietnamese traditions — reinterpreted to infuse each guest experience with positivity, healing, and soul. Every treatment is a story. Every session, a celebration of heritage and wellbeing.
Whatever the next chapter may bring, it will continue to be an inspired journey — grounded in nature, tradition, and the timeless art of healing.
If you’d like to explore our world, we invite you to book one of our thoughtfully curated spa journeys. Whether you seek calm, clarity, or connection — there’s a space for you here.
